Insights From An Experienced Campaign Strategist: 5 Crucial Tools for Political Candidate Websites In twenty years of campaigning for political candidates, one thing remains true regardless of whether the candidate is running for President or School Board: Campaigns aren't won on election day. Instead, campaigns are won during the early months of operations planning. ...

Running for office as a conservative candidate can be a challenging task, especially when you consider the potential for difficult questions from voters on the campaign trail. However, with the right preparation, you can effectively navigate these tough questions and communicate your message in a way that resonates with voters. In this article, we'll ...

Ever wonder how some candidates seem to cut through the clutter on social media?  When it comes to Social Media engagement, why does it seem like some campaigns have the wind at their back? Social Media is a complicated thing these days.  More than ever, candidates are competing for attention in a space cluttered ...

In states around the country, annual Fourth of July celebrations are being canceled to prevent the spread of COVID-19 cases.  For political campaigns, these cancellations represent the loss of an essential grassroots organizing opportunity, and it is emblematic of the challenges candidates face during this pandemic. Independence Day parades represent more than just a ...

I like to tell my clients that it is harder to run for local offices such as County Executive, Commissioner, and/or State Representative than it is to run for statewide offices like U.S. Senate or Governor.  Sometimes Campaign Volunteers Can Kill Your Campaign It's true.  Sure, your competitive statewide candidates have to deal with ...

A lot of candidates I know are afraid of fundraising. I know, I know…no one likes asking for money. Not exactly a big revelation. But that's not the point I'm trying to make here with this post. If our campaign re-starts our fundraising efforts, will we risk coming off as insensitive given everything that ...